Denovati SMART Resources
Best Practices Guidance for Digital Engagement
With so many advocates shouting from their cyber rooftops about the virtues of social media and other digital technologies, it’s easy to forget that the vast majority of folks are still trying to figure out what the hype is all about – and what it means for them and their organizations.
The first steps in determining how to leverage new technologies are to identify your strategic goals and assess whether and how technology will enable you to achieve those goals – particularly in relation to traditional tools and approaches. But before anyone can do that, they need to understand the technology itself, as well as the opportunities and challenges it presents.
Our SMART Resources can help. These resources have been created by Denovati’s founder, associates, and guest contributors and include articles, white papers, research reports, images, and other materials that provide both conceptual and tactical Digital Era guidance for individuals and organizations. They address relevant trends and issues, platforms and tools, and other Digital Era realities and phenomena. We’ve organized these resources into categories based on their focus.