Denovati SMART Articles
Helping You Use New Tools to do Old Things. Smartly.
Denovati SMART Articles are the primary means by which we share thought leadership on the applications and implications of social and digital technologies in organizations. These articles are primarily targeted to organizational leaders and others who are in the early stages of climbing their digital technology learning curves. People with more advanced knowledge can also benefit from the ideas conveyed, in addition to adding their own expertise and perspectives by commenting on specific posts and contributing their own content.
Denovati SMART Articles explore Digital Era topics from both conceptual and tactical perspectives, focusing on opportunities as well as challenges. We strive to share best practices and how-to guidance whenever possible. Topical categories include external engagement (including marketing and branding), intra-organizational applications, human capital management, individual engagement and professional development, leadership, and strategy development and implementation.
Denovati SMART Articles are featured regularly on:
They are also featured on Which-50 and have been included in a wide range of other websites and blogs.
Denovati SMART Articles evolved from the SMART Blog, which began in February 2010, on the Social Media in Organizations Community (SMinOrgs) website (as the S.M.A.R.T. Blog). In the spirit of our digital community, the name was proposed by member Denise Bundgaard and selected via a group vote.
When we developed the Denovati identity, we decided to keep the original blog name because it was still inclusive of all digital communication technologies, not just social media. We also liked the idea that it reinforced the importance of leveraging social and digital technologies in smart ways.
In addition to retaining the name, we have maintained our original commitment to provide high quality content that increases people’s digital competencies and enhances the ability of both individuals and organizations to be successful in the Digital Era.
In addition to retaining the name, we plan to continue to provide high quality content that increases people’s digital competencies and enhances the ability of both individuals and organizations to be successful in the Digital Era.
Latest SMART Articles
Did you know that 78 percent of all websites are still not optimized for mobile? WebsiteToolTester.com recently created an infographic that provides an overview of the best options for creating mobile ready websites, eCommerce businesses and mobile apps. These options can work with a range of individual skill levels and organizational sizes and budgets. The infographic is a handy guide to help people get started and make some quick decisions about how to focus their efforts.
At the end of June, President Obama and the Department of Labor announced a proposal that could make millions more workers in the United States eligible for overtime compensation. This article adds a digital dimension to the discussions about the pending changes and offers some guidance to employers about what the current and proposed Fair Labor Standards Act (FLSA) requirements mean for them (as well as for managers and employees).
Many (most?) people are confounded by the differences between # and @ tags; and as a result, they tend to use them interchangeably. Doing so, however, can undermine the goals one is trying to achieve by incorporating tags into their social media communications. This article clarifies the differences and offers guidance on how they work on various social media platforms.
Leveraging LinkedIn effectively is a never-ending challenge for both individuals and organizations. If you think it’s just you, rest assured you’re not alone. Here are links to SMART Articles that address the complexities of three LinkedIn features: company pages, the activity stream, and LinkedIn groups. Access to additional LinkedIn and social media resources is also provided.
Can we validly and reliably measure social media sophistication? In Part 2 of a two-part essay, I share my perspective on the challenges in trying to create a universal measure, and offer some thoughts on what a tool to measure social media sophistication might include. The thoughts and perspectives of others are welcome.