Archive For: Pinterest

Pinterest Boards: Making Them Work for You

Establishing the correct Pinterest boards for your organization is critical for a successful Pinterest presence. Did you know you can use secret boards, as well as community and staging boards, to maximize your engagement and management efforts? This post offers tips for managing Pinterest boards to organize and share content efficiently and effectively. As always, additional tips are welcome.

Pinterest Optimization: The Value of a Pinventory

For individuals and organizations using Pinterest for professional purposes, creating and managing a "pinventory" is a recommended best practice that enables you to reduce unnecessary duplication, improve board focus and content, and better manage new pins going forward. This post provides suggested steps and related tips, as well as an Excel inventory template. (October 9, 2013)

9 Pinterest Pointers for Organizations

If you’re contemplating establishing a Pinterest presence for your organization, or are just getting started, the nine pointers in this post will help you develop a plan for managing your engagement both initially and over time. These tips are primarily targeted to organizations that aren't focused on individual consumers (i.e., BtoB enterprises, nonprofit organizations, professional associations, public sector entities, etc.). Individuals looking to use Pinterest for professional purposes can benefit from these tips as well. (October 3, 2013)

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