Archive For: Other Digital Tools

Custom Google Maps: A Great Digital Engagement Tool

Custom Google Maps can be used in a variety of ways to produce numerous benefits for organizations, their members, and other key stakeholders. This article provides examples, enumerates some of the key features, and provides resources and basic development tips. Additional suggestions, as well as questions, are welcome. (July 17, 2013)

Tumbln into Tumblr: 7 Reasons it Hits a Social Media Sweet Spot

The recent announcement that Yahoo is buying Tumblr has, among other things, raised people's curiosity about the platform. Contrary to popular perception, it isn't "just" for teenagers, techies, and hipsters. If you haven’t considered adding Tumblr to your social media portfolio yet, this article offers seven reasons why it hits a “sweet spot” for established individual and organizational users, complementing and augmenting engagement on other platforms in unique and effective ways. (May 28, 2013)

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