Author: Courtney Hunt
-
Assessing the Digital Transformation of Business Schools
This Social Media Today Best Thinkers piece offers a quick assessment of where business schools are in their digital transformation journeys, provides examples of the possibilities being exploited by some leading schools, and highlights areas that require greater attention. A follow-up piece offers suggestions for how business school leaders can continue to adapt to Digital…
-
8 (Cold, Hard) Truths about Social Media
Organizational leaders and other senior professionals need to be savvy enough to judge the true value of what they read and hear about social media’s promise, develop realistic expectations about both processes and outcomes, make smart decisions about where and how to engage, and create workable plans of actions for moving forward. Knowing these truths…
-
5 Digital Engagement Questions Every Organization Should Address
To optimize their digital engagement, organizations should address five key questions focused on strategy, audience, value, feasibility, and when to exit.. These questions should certainly be tackled before establishing a presence and committing to engaging on any social or digital platform or channel, but they’re also useful in evaluating whether it’s worthwhile to continue in…
-
How Much Is Digital Illiteracy Costing Your Organization?
The costs of digital illiteracy for organizations include general inefficiency and ineffectiveness as workers go about performing their job duties, compromised communication and collaboration, wasted investments in technology tools and platforms that are underutilized, suboptimized pursuit of strategic goals and objectives, and reputational effects.
-
The Enterprise Implications of the Internet of Things
In a webcast recorded for the DCIA’s IoT Marathon at the International CES (#CES2015), Denovati Founder Courtney Hunt discusses the opportunities and challenges the internet of things creates for enterprises of all types, including public sector entities, hospitals, and academic institutions. Particular emphasis is placed on human capital management implications, as well as challenges created…
-
5 Digital Resolutions Everyone Should Make (and Keep!)
Digital resolutions should be a key part of our annual effort to be better, more successful people. Given how integral digital technology is to managing both our personal and professional lives, one could argue that these resolutions are more important than some of the other improvement goals we set – and that they’re the ones…
-
The Digital Transformation of Business Functions
As organizations become digital enterprises, various business functions – and the professionals who work in them – will be digitally transformed as well. External applications of social and digital technologies like marketing and sales are just the tip of the iceberg. Internal applications and implications will be far more extensive and significant, and virtually all…
-
We’re All Becoming Tech Workers… And We Need to Be Ready
As the Digital Era continues to progress and social and digital technologies become more fully integrated into not just the work we do, but how we do it, there’s an increasing need for all workers to be digitally literate and competent. Here are some of the things organizations, organizational leaders, and individuals can and should…
-
Technology-Focused Career Options for Women: Virtually Limitless
Framing digital technology as a means to an end rather than an end unto itself can help girls and young women in particular realize the diversity of career options for women available in the Digital Era. This knowledge can in turn encourage them to pursue areas of study and choose professional paths that combine topics…
-
Women in Technology: Promoting a Broader Perspective
For many, the notion of “women in technology” is focused on computer science and the tech industry. Should the definition be so narrow? Do we really want to send the message to girls and young women that aspiring to be coders and tech entrepreneurs is the best (or only) way they can make a professional…
-
LinkedIn Company Pages: A Worthwhile Investment?
LinkedIn Company Pages once held a lot of promise, but their value has becoming increasingly limited over time. Most organizations can now probably either live without them or restrict their usage to a simple organizational profile. This article assesses the past and current state of the feature and offers guidance on the most practical ways…
-
Website Builder Platforms: Best Options for Small Businesses
The days of having to build a website “brick by brick” (i.e., code it line by line) are long behind us. For small businesses and “single shingle” professionals in particular, who don’t have in-house resources and can’t afford the time or money for complex development projects, there is a wide range of website builder and…
-
Job Search in the Digital Age
In the Digital Age, professionals must provide the same level of care and attention to their professional identities in cyberspace as they do to their presence and reputation in the physical world, especially when they are looking for their next career opportunity. Job search in the Digital Age requires establishing and managing a digital professional…
-
Social Media Screening: Guidance for Individuals and Organizations
Social media screening (aka social screening) has become a common practice among recruiters and hiring managers, as well as some coaches and college admissions offices. This white paper consolidates and updates previously shared guidance about this practice, providing recommendations for both individuals and organizations. It is primarily focused on job candidates and employers, but it…
-
Digital Property is Real Property: 5 Ways to Treat it That Way
Recognizing and respecting that digital property is in fact “real” property requires organizations to (1) make sure they own their own domain name(s) and lay claim to related social media properties, (2) require all official email be sent via domain-linked accounts, (3) take cybersecurity seriously, (4) maintain a presentable web presence, and (5) create policies…
-
Optimizing Blog Posts: 11 Essential Considerations
Optimizing blog posts requires both art and science. This piece supplements the guidance offered in Blogging: A Comprehensive Beginner’s Guide, covering factors like developing post standards and creating templates, the importance of excerpts and featured images, SEO optimization, promoting reader friendliness and engagement, and more.
-
Digital Literacy: Helping Learners Learn in the Digital Era
Digital literacy is a critical component of learning in the Digital Era. Organizational leaders and learning professionals must understand the digital competencies required for learning success, create a digital learning culture, assess employees’ baseline competencies, leverage both formal and informal learning to help them increase their digital literacy, identify and promote subject matter experts and…
-
Social Media Policies and More: Managing Digital Era Risks
A presentation at SHRM’s Annual Conference and Exposition offered guidance for managing Digital Era risks beyond developing and implementing social media policies. In addition to providing greater perspective on the risks to be managed, the presentation included specific guidance for HR professionals and other organizational leaders to develop and update relevant policies, provide training and…
-
A Comprehensive Beginner’s Blogging Guide
This beginner’s blogging guide is intended for people who want to incorporate blogs into their organization’s digital engagement efforts but aren’t sure where or how to begin. Individuals interested in blogging for personal and career management reasons may also find the guide useful. Its primary focus is on external blogs used for marketing, branding, and…
-
Managing Comments Online: 10 Recommendations
If your organization is struggling with developing a best practices approach to managing comments online, these recommendations will help. They include debalkanizing approaches to engagement and moderation; creating simple yet comprehensive posting guidelines that are clearly visible and consistently enforced; letting the community help manage rule violations; and making sure staff are properly trained.