Author: Guest Contributor
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19 Ways to Create a Mobile Ready Website, eCommerce Business or Mobile App
Did you know that 78 percent of all websites are still not optimized for mobile? WebsiteToolTester.com recently created an infographic that provides an overview of the best options for creating mobile ready websites, eCommerce businesses and mobile apps. These options can work with a range of individual skill levels and organizational sizes and budgets. The…
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Employee Research in the Digital Era: Future Trends
Developments in social technologies, increased frustration with traditional survey methods and a general movement towards mass transparency reflect society’s growing preferences in the Digital Era. In light of these changes, Silverman Research conducted a study using a collaborative, online tool to assess how the public view the changing face of employee opinion research – in…
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Effective Workplace Communication: What Boomers and Xers can Teach Digital Natives
Contrary to common perception, there is much Baby Boomers and members of Generation X can teach members of Generation Y about effective workplace communication – particularly when social media and digital technology are involved. This post discusses ways older workers can help younger workers understand context, channel choices, communication preferences and more.
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4 Big Barriers to Social Media Adoption: Key Research Findings
The results of a unique and ground-breaking research study (n=644+) indicate four main barriers to increased adoption of social technologies in organizations: lack of knowledge and understanding, unprepared leadership, fear, and the absence of a well-grounded business case. This post highlights those findings and offers recommendations for overcoming the barriers. It also provides a link…
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Empowered Employees Increase Productivity
A smart and well-designed social intranet enables empowered employees to communicate and collaborate more efficiently and effectively, which in turn can make them more productive and enhance an organization’s ability to achieve its goals and objectives. This post discusses four factors that help create the right environment and facilitate engagement: implementing the right media blend,…